Overview
Gluten Vita is a brand offering specialist supplements for people with gluten intolerance and celiac disease. It operates in the growing health and dietary supplement market in Poland.
Gluten Vita is a brand offering specialist supplements for people with gluten intolerance and celiac disease. It operates in the growing health and dietary supplement market in Poland.
Client
Gluten Vita
Service
Explainer Video, Script, Illustration
Challenge
Many consumers confuse celiac disease with gluten intolerance and don't fully understand the symptoms or how to manage them. The brand needed a way to educate its audience while naturally introducing its supplement as a solution.
Many consumers confuse celiac disease with gluten intolerance and don't fully understand the symptoms or how to manage them. The brand needed a way to educate its audience while naturally introducing its supplement as a solution.
Solution
In collaboration with film studio Mishka, I co-created a full explainer video explaining the difference between celiac disease and gluten intolerance, covering symptoms and dietary challenges, then presenting the Gluten Vita supplement as a way to support the body. Script, storyboard, animation, voiceover and music, all produced from concept to final delivery.
In collaboration with film studio Mishka, I co-created a full explainer video explaining the difference between celiac disease and gluten intolerance, covering symptoms and dietary challenges, then presenting the Gluten Vita supplement as a way to support the body. Script, storyboard, animation, voiceover and music, all produced from concept to final delivery.
