Overview
Health Labs Care is one of Poland's leading supplement and cosmetics brands. The Holistic Health Horizon conference is their flagship annual scientific event, gathering top specialists in preventive medicine and health promotion in Warsaw.
Health Labs Care is one of Poland's leading supplement and cosmetics brands. The Holistic Health Horizon conference is their flagship annual scientific event, gathering top specialists in preventive medicine and health promotion in Warsaw.
Client
Health Labs Care
Service
Motion design, 2D animation
Challenge
The conference needed a strong visual presence that matched the premium positioning of the brand. The opening animation had to set the tone for the entire event, while also working as a digital ad to drive attendance beforehand.
The conference needed a strong visual presence that matched the premium positioning of the brand. The opening animation had to set the tone for the entire event, while also working as a digital ad to drive attendance beforehand.
Solution
I created the animated opening sequence displayed on screens at the venue, along with visual interstitials used between speaker sessions. The same animation was adapted for digital advertising to promote the event. Everything was designed to feel authoritative, modern and consistent with the Health Labs Care brand.
I created the animated opening sequence displayed on screens at the venue, along with visual interstitials used between speaker sessions. The same animation was adapted for digital advertising to promote the event. Everything was designed to feel authoritative, modern and consistent with the Health Labs Care brand.
